IT company or digital agency - what is the difference, and what do you need?

Introduction

Many companies are looking for help with digital development, but are unsure whether to choose an IT company or a digital agency. Both offer technological solutions - but for different needs. At Hyperbolic, we specialize in building complex solutions, typically in the role of an IT supplier, but with a strong understanding of design and user experiences.

What does an IT company do?

An IT company typically focuses on:

• Software development and system integration

• Infrastructure and operations

• Security, networking, and compliance

• Consulting on technical architectures

An IT company often works closely with internal teams and delivers solutions that can be operated and further developed for many years.

What does a digital agency do?

A digital agency (also called a digital bureau) focuses on:

• Web design and frontend

• Branding and user experiences

• Digital campaigns and marketing platforms

• E-commerce and CMS solutions

A digital agency is typically strongest in the visual and communicative areas, while the technical aspects are often handled through partners.

What solution do you need?

The choice between an IT company and a digital agency depends on your project:

• Do you need long-lasting software and data integrations? Choose an IT company.

• Are you launching a new branding campaign or webshop? Choose a digital agency.

At Hyperbolic, we combine the best of both worlds. We have experience with backend and system architecture, but also UX design and digital frontends.

Advantages of Hyperbolic

• Technical depth and design understanding in one team

• Focus on regulated industries and documentation

• Smooth integration and transparent project management

FAQ

Can you function as both a digital agency and an IT company in one?
Yes. We combine technical expertise with design and business understanding – especially valuable in complex industries.

What does it cost to have a solution developed with you?
It depends on complexity and requirements. We always work with realistic and transparent estimates.